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Puma's 2026 World Cup Kits: Bold Designs Revealed!
3 Dec
Summary
- Puma has released new home shirts for Austria, Czechia, Portugal, and Switzerland.
- Designs feature national pride and nods to historical team kits.
- Kits range in rating from 2/10 for Iceland to 6.5/10 for Czechia.

With 42 qualifiers confirmed for the 2026 FIFA World Cup, kit manufacturers are releasing new designs. Puma recently unveiled home shirts for its European partners: Austria, Czechia, Iceland, Portugal, and Switzerland. The overarching theme, 'the love of the shirt,' emphasizes national pride and the significance of wearing team colors.
The designs offer unique interpretations of national identity. Czechia's kit features a blood-red base with dark blue accents and a nod to their 1996 Euro final shirts. Portugal's red jersey includes a subtle wave pattern referencing their maritime history, though it's seen as a downgrade from their previous kit. Austria's kit is described as basic, focusing on making their crest stand out.
Iceland's kit, meant to evoke volcanic landscapes, is critiqued for being too plain. Switzerland's red shirt features a subtle wave graphic inspired by passport security features. These new designs, set to be worn at the finals in Canada, Mexico, and the United States, showcase a range of aesthetic approaches from Puma.



