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No More Upsets? Why Cinderellas Are Vanishing
23 Mar
Summary
- NIL deals and relaxed transfer rules favor wealthy schools.
- Mid-major teams struggle to recruit and retain talent.
- Tournament seeding metrics better reflect team strength.

The NCAA men's basketball tournament is experiencing a decline in Cinderella stories, marked by a four-year streak without multiple double-digit seeds reaching the Sweet Sixteen. This trend is largely attributed to the current era of Name, Image, and Likeness (NIL) deals and relaxed transfer rules.
These financial and regulatory changes allow high-resourced athletic departments to recruit elite talent from smaller programs. Athletes can now transfer without sitting out, creating a perpetual free agency that further disadvantages mid-major teams unable to compete financially.
Furthermore, NIL deals incentivize players to stay in college longer, even if they have NBA potential, as they can earn significant money while developing their skills. This keeps top talent within wealthier programs, strengthening them further.
Conference realignment over the past decade has also altered the landscape, often weakening mid-major conferences. Concurrently, improved metrics like the NET ranking provide the selection committee with better tools, leading to more accurate seeding and fewer opportunities for upsets.
Finally, a shift in playing style, with top teams prioritizing large frontcourts and paint play over three-point shooting, further solidifies their dominance. This approach, focused on rebounding and physicality, can overwhelm offensive-minded mid-major teams.