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Spurs-Knicks Finals Shatters ESPN Viewership
11 Jun
Summary
- NBA Finals Game 3 viewership hit 23.8 million, a 159% surge from last year.
- This was the largest Game 3 audience since the 1998 Bulls-Jazz showdown.
- Victor Wembanyama and Jalen Brunson both scored 32 points in the Spurs' win.

Game 3 of the NBA Finals, a highly anticipated matchup between the San Antonio Spurs and New York Knicks at Madison Square Garden, captivated audiences worldwide. The broadcast on ESPN/ABC achieved an average of 23.8 million viewers, with a peak of 26.3 million. This represents a staggering 159% increase compared to the previous year's Game 3 and is the largest audience for an NBA Finals Game 3 since 1998. The iconic venue was packed with celebrities, with average ticket prices around $7,500. Victor Wembanyama led the Spurs to a 115-111 victory with 32 points, while Knicks point guard Jalen Brunson also contributed 32 points in the losing effort. The series continues with Game 4 at Madison Square Garden on Wednesday at 8:30 p.m. ET, expected to draw similar viewership as the Spurs aim to even the series before returning to San Antonio.