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F1 Radio Rights: BBC's Reign May End
18 Oct
Summary
- TalkSPORT is considering a bid for UK radio rights.
- BBC has held radio rights since 1994.
- Station aims to reach new listeners beyond football.
A potential shift in Formula 1's UK radio broadcasting is on the horizon, with talkSPORT reportedly considering a bid for the rights. This move could signal the end of the BBC's extensive coverage, which has been the sport's radio home in the country since 1994. Liam Fisher, head of talkSPORT, believes Formula 1 aligns well with the station's listener base and presents an opportunity for growth.
The station, primarily recognized for its football commentary, aims to diversify its offerings and attract new audiences. By expanding into other sports like Formula 1, talkSPORT seeks to cater to listeners who may have varied sporting interests beyond football. This follows their recent acquisition of rights for six MotoGP races, broadcast on talkSPORT2.
The BBC's current contract for exclusive UK audio rights is set to conclude after 2027. Its coverage features prominent figures such as former world champion Damon Hill and ex-F1 mechanic Marc Priestley. Amidst reports of the BBC's cost-cutting measures, including recent drops of events like the Boat Race, this potential change in F1 broadcasting could be anticipated.
