Dallas Faces $28.8M Decision on Pro Bowl WR Pickens

The Dallas Cowboys are at a pivotal juncture as they navigate contract decisions for their offensive stars, with wide receiver George Pickens at the forefront. Pickens, who was acquired last summer, enjoyed a career-defining season, finishing in the top five in receiving yards and earning a Pro Bowl nod. His performance has positioned him for a lucrative contract in free agency, with projections ranging from $31 million to $36 million annually.

To retain Pickens, the Cowboys are expected to utilize the franchise tag, a move that officially became available on February 17, 2026. This designation would cost the team an estimated $28.8 million. The NFL's franchise tag window is open for two weeks, closing on March 3, 2026, shortly before free agency can commence.

Both the team and Pickens have expressed mutual interest in a continued partnership. Management, including owner Jerry Jones and head coach Brian Schottenheimer, along with quarterback Dak Prescott, have all lauded Pickens' contributions. The young receiver, who will still be 25 entering his fifth season, has not ruled out a return to Dallas, signaling a shared desire for a swift resolution.

Using the franchise tag is viewed as a strategic first step toward a potential long-term agreement. It ensures Pickens remains with the team for the upcoming offseason program and training camp. With his proven track record and potential for further growth, securing Pickens is a top priority for the Cowboys' offensive strategy.