What is the inspiration behind the Braves' City Connect 2.0 uniforms?

The uniforms are inspired by the popular 1980s powder blue jerseys and celebrate the team's connection with TBS broadcasting, which helped build a national fanbase.

What historical figures are honored in the new Braves uniforms?

The design subtly incorporates elements honoring legends such as Dale Murphy and Hank Aaron, continuing the franchise's tradition of respecting its past.

How do the new Braves uniforms acknowledge TBS?

The design includes an "ATL" on the sleeve inspired by the TBS logo and lettering above the jock tag that mimics retro "Superstation" marks.

Home / Sports / Braves' New Uniforms Honor TBS Era

Braves' New Uniforms Honor TBS Era

23 Apr

•

Summary

New uniforms pay homage to the 1980s powder blue jerseys.
The design celebrates Atlanta's history with TBS broadcasting.
Uniforms feature nods to Dale Murphy and Hank Aaron.

The Atlanta Braves have introduced their City Connect 2.0 alternate uniforms, a design that draws heavily from the beloved powder blue jerseys of the 1980s. This choice reflects the team's strategy of honoring its rich history rather than opting for trend-driven themes. The new threads aim to tell the story of "Braves TBS Baseball," acknowledging how the station's broadcasts in the late 1970s and beyond cultivated a national fanbase.

Creative director Insung Kim emphasized the responsibility of managing the Braves' 150-year-old brand, ensuring new designs respect its legacy. The process, a collaboration with Nike, began over two years prior. Elements like a modern shade of powder blue, a player-favored V-neck, and "ATL" on the sleeve inspired by the TBS logo are featured. The "Atlanta" script also echoes classic '70s jerseys, and "Atlanta Braves" above the jock tag mimics retro "Superstation" marks.