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AI to Revolutionize Offside Calls at World Cup
7 Jan
Summary
- FIFA will use AI for more accurate semi-automated offside decisions.
- Players will get an AI-enabled 3D avatar for precise tracking.
- Teams will access a generative AI tool for match analysis.
The next FIFA World Cup will feature advanced artificial intelligence to improve the accuracy of offside calls. FIFA's technology partner, Lenovo, will create an "AI-enabled 3D avatar" for every player, enabling precise tracking during fast or obscured movements. This development significantly enhances the existing semi-automated offside technology, promising fairer decisions.
The 3D models will also be integrated into broadcasts, offering fans more realistic and engaging visualizations of offside calls. This technology was successfully tested at last year's Intercontinental Cup, demonstrating its readiness for the global tournament. The initiative aims to boost transparency and understanding of crucial game moments.
Beyond on-field decisions, all 48 teams will utilize Lenovo's "generative AI knowledge assistant" for pre- and post-match analysis. This tool, which uses millions of data points, will simulate various scenarios to aid team strategy. FIFA's move democratizes access to sophisticated analytical tools, benefiting all nations in the expanded tournament.
