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NBA All-Star Game Hits 15-Year Viewership High
17 Feb
Summary
- The 2026 All-Star Game drew 8.8 million viewers, a 15-year high.
- Viewership peaked at 9.8 million during the Team USA Stars' victory.
- The game saw an 87% increase in viewers compared to last year.

The 2026 NBA All-Star Game achieved its highest viewership in 15 years, attracting an average of 8.8 million viewers across NBC, Peacock, and Telemundo. This significant audience marks a 15-year high for the midseason event.
Viewer engagement peaked at 9.8 million between 7 and 7:15 p.m. ET, coinciding with the conclusion of the game. The Team USA Stars, led by MVP Anthony Edwards, defeated Team World in Los Angeles at the Intuit Dome.
This year's U.S. vs. World format proved exceptionally popular, boosting viewership by 87% compared to the previous year. The game also represented NBC's return to broadcasting the NBA All-Star Game for the first time since 2002.




