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Unmask Movement: Black Women Build Deeper Brands
1 Nov
Summary
- Adedoyin Omotara founded the Unmask movement to empower professionals.
- The Unmask conference gathered 300 Black professionals in Calgary.
- Attendees gained insights on career advancement and personal branding.

Adedoyin Omotara established the Unmask movement with the philosophy that collective effort amplifies individual achievements. This principle guided the 11th Unmask Conference, which convened around 300 Black professionals, entrepreneurs, and community leaders in Calgary. The conference aimed to foster deeper personal and professional growth among attendees.
The event featured a dynamic program including keynote speakers, intimate fireside chats, and valuable networking opportunities. Attendees also experienced live music and poetry, creating an enriching environment for collaboration and learning. The focus was on enhancing business acumen, strengthening professional capacity, and refining personal brands.
Participants like event strategist Banke Tolu-Orinola described the conferences as profoundly inspiring, fostering a sense of audacity and possibility. Odinaka Ezekeke, an attendee, highlighted the conference's role in making ambitious career goals seem more attainable by showcasing the journeys of successful women. The Unmask movement continues to be a vital platform for community building and professional development.