Home / Lifestyle / Rakul Preet Singh Appointed Wacoal India's New Brand Ambassador
Rakul Preet Singh Appointed Wacoal India's New Brand Ambassador
16 Oct
Summary
- Rakul Preet Singh named brand ambassador for Wacoal India.
- She fronts the Autumn/Winter 2026 'In Pursuit of Beauty' campaign.
- The collection features styles for everyday wear and enhanced support.
Rakul Preet Singh has been appointed as the new brand ambassador for Wacoal India, fronting the brand's lingerie collections.
Her first major role is as the face of the Autumn/Winter 2026 campaign, titled 'In Pursuit of Beauty.' This campaign celebrates beauty as an evolving expression of individuality and personal style.
The collection includes designs tailored for different needs, such as the Iris range featuring gel push-up lift and Cool Comfort for a seamless feel.
Pooja Merani, COO of Wacoal India, stated that Rakul embodies the brand's philosophy of beauty through thoughtful design, craftsmanship, and fit, making her a natural fit.
The Wacoal Autumn/Winter 2026 collection is now available on the brand's official Indian website and in stores nationwide.
