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Joanna Gaines' Homemade Favorites Now Frozen for Convenience
3 Oct, 2025
Summary
- Magnolia Table launching 6 frozen baked goods at Target
- Includes Gaines' signature recipes like Chocolate Chip Cookies and Buttermilk Biscuits
- Gaines' dad inspired her love for baking, especially chocolate chip cookies

In a move to bring her signature homemade recipes to more households, Joanna Gaines is launching a new line of frozen baked goods through her Magnolia Table brand. Starting on October 5th, 2025, Target stores will carry six of Gaines' most popular treats: Chocolate Chip Cookies, Classic Sugar Cookies, Silo Cookies, Classic Cinnamon Rolls, After School Banana Bread, and Jo's Buttermilk Biscuits.
The HGTV alum, who recently premiered her new Magnolia Table series on the Food Network, has spent years perfecting these recipes, many of which hold special meaning for her family. The chocolate chip cookies, for instance, were first baked with her father when she was a child, sparking her lifelong love of baking. Gaines also takes pride in her buttermilk biscuits, which became a weekly tradition for her and her husband Chip's five children.
Despite her passion for cooking from scratch, Gaines acknowledges the challenges of feeding a busy household. The new frozen line aims to provide families with a convenient option to supplement homemade meals without sacrificing quality or flavor. As Gaines says, "In reality, we're all busy. This is going to be helpful."