What are Hyderabadis preferring for Diwali 2025?

Traditional crackers or green crackers? According to the article, at least 60-70% of Hyderabad's Diwali customers are preferring traditional fireworks over green crackers. Many customers say the familiar sound and sparkle of traditional crackers is essential for the festive feel.

Why are green crackers struggling to gain popularity in Hyderabad?

The article cites a few reasons why green crackers are struggling to gain popularity in Hyderabad: they are 30-40% more expensive than traditional crackers, have a shorter shelf life, and many customers are unaware of the differences between the two types.

How has Diwali shopping behavior changed in Hyderabad over the years?

The article notes that Diwali shopping behavior in Hyderabad has changed, with customers now buying crackers more to uphold tradition rather than for the joy of bursting them. Retailers report that customers are buying fewer crackers, often just for the Diwali weekend, compared to earlier when they would stock up for the entire month.

Home / Lifestyle / Hyderabad Diwali Dilemma: Green Crackers Struggle to Ignite Festive Fervor

Hyderabad Diwali Dilemma: Green Crackers Struggle to Ignite Festive Fervor

19 Oct

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Summary

60-70% of customers prefer traditional fireworks over green crackers
Green crackers are 30-40% more expensive and have shorter shelf life
Customers buy crackers more to uphold tradition than for the joy of bursting them

Hyderabad Diwali Dilemma: Green Crackers Struggle to Ignite Festive Fervor

In the lead-up to Diwali 2025, Hyderabad's festive markets are a mix of old and new. Despite the government's efforts to promote eco-friendly celebrations, traditional fireworks continue to reign supreme, as customers cling to the nostalgia and excitement of the familiar sights and sounds.

Fireworks dealers report that at least 60-70% of their customers are asking for the old favorites – rockets, atom bombs, and chakris. While green crackers, marketed as cleaner and safer alternatives, are seeing an uptick in sales, many customers are reluctant to make the switch. "People ask about green crackers, but buy the regular ones once they see the difference in sound and sparkle. They say it doesn't feel festive without the noise," says Ramesh Gupta, a fireworks dealer at Begum Bazar.