Home / Lifestyle / Farmer Crossbreeds Cows to Deter Selfie-Snapping Influencers
Farmer Crossbreeds Cows to Deter Selfie-Snapping Influencers
18 Apr
Summary
- Farmer Alex Birch is crossbreeding Highland cows to reduce their photogenic appeal.
- The move aims to deter influencers from taking selfies and hugging the animals.
- Peak District National Park has warned visitors against approaching the cows.

Farmer Alex Birch of Derbyshire has announced a unique plan to crossbreed his Highland cows, aiming to make them less appealing to tourists and social media influencers. This decision comes as a response to the constant harassment the animals face, with visitors frequently attempting to hug them and take selfies, despite warnings from authorities.
The Highland cows, a family tradition for Mr. Birch since the 1970s, have become viral sensations due to their distinctive appearance. This popularity has led to a surge in visitors to scenic locations like Baslow Edge in the Peak District, especially since the pandemic, with some influencers sharing detailed guides on how to interact with the cattle.
Mr. Birch expressed that his cows 'don't get any peace' and has witnessed extreme behavior, including yoga filming sessions and intimate cuddling with calves. He feels compelled to alter their genetic makeup to reduce their 'photogenic' qualities, a move he has not taken lightly. He cited an instance where he found '30 people with their cameras flashing' surrounding the cornered animals.
The Peak District National Park Authority has previously cautioned the public, emphasizing that hugging or approaching cows, particularly those with calves, is highly dangerous and can lead to trampling or attacks. Mr. Birch fears potential liability if any visitor were to be injured due to their persistent disregard for safety.
This trend of visitors seeking close encounters with Highland cows has also been observed in other areas, such as Hampshire's Butser Hill, prompting park management to issue similar advisories against touching or approaching the animals. Mr. Birch's crossbreeding initiative aims to create a lasting solution to ensure the well-being of his livestock.