Beauty Mogul Dumps Billions for the Priesthood

Scott Vincent Borba, who co-founded the successful beauty brand e.l.f. Cosmetics, has decided to renounce his lavish lifestyle and dedicate his life to the clergy. Borba, 52, is set to be ordained as a Catholic priest in his hometown of Visalia, California, on May 23rd by the Diocese of Fresno.

He is donating his entire fortune, estimated at $3 billion, which includes substantial cash assets, vehicles, and a California beach house, to various charitable organizations. This significant decision follows a personal spiritual awakening experienced at an industry event, which he described as a "come-to-Jesus moment."

Borba previously led a life of luxury, with past associations with high-profile celebrities and a career spanning various beauty brands. He has also authored several books on beauty and skincare. Now, he lives a minimalist life as a deacon and seminarian at St. Patrick's Seminary in Menlo Park, California, a path he feels called to after years of building his business empire.