Costco's Churro Sundae: Fans Crave Original, Not Bites

Costco's food court has unveiled a new Caramel Churro Sundae, a dessert that has ignited debate among shoppers. While the sundae features soft-serve ice cream with caramel and crunchy mini churro bites, many customers are expressing a strong preference for the return of the original, full-size churros that were discontinued in early 2024. The price point of the new $2.99 sundae is also a point of contention, being nearly double the cost of the previous churro offering.

Online reactions highlight a widespread sentiment of dissatisfaction, with many users on platforms like Instagram and Reddit voicing their demand for the classic churros. Some comments express the new offering as a "slap in the face." Despite the vocal criticism, a segment of shoppers remains enthusiastic and eager to try the new caramel-based treat.

This seasonal offering from Costco follows recent menu changes, including the Double Chocolate Mint Sundae. The introduction of the Caramel Churro Sundae also coincides with a competitive move from Sam's Club, which recently launched its own caramel pastry-topped sundae, intensifying a food court rivalry between the two warehouse chains.