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Capri Bans Street Solicitation to Curb Overtourism
20 Apr
Summary
- Capri has banned intrusive street solicitation to improve tourist experience.
- Businesses face fines from €25 to €500 for violating new regulations.
- This measure aims to manage overtourism on the popular Italian island.

The Italian island of Capri has introduced new regulations to tackle overtourism by prohibiting intrusive street solicitation. Commercial operators, tourist service agencies, and their employees are now forbidden from aggressively seeking customers on public land, a move intended to enhance the visitor experience.
Mayor Paolo Falco emphasized that such persistent behaviors detracted from Capri's image. Tourists previously reported being approached multiple times even on short journeys. The new ordinance also covers the distribution of promotional materials like brochures and leaflets on public roads.
Businesses violating these rules risk fines between €25 and €500. These measures follow other recent initiatives to manage the island's popularity, including limiting tour groups to 40 people and banning loudspeakers and umbrellas used by guides.
Capri experiences up to 50,000 daily visitors during its peak summer season. Similar issues with mass tourism have led other Italian destinations, like Funes and Rome, to introduce visitor management strategies.