What is the 'Every Minute Matters' campaign?

The 'Every Minute Matters' campaign, launched by Sky Bet and the British Heart Foundation, aims to increase the number of people trained in CPR.

How does Tom Lockyer promote CPR training?

Tom Lockyer urges fans to learn CPR and participate in the 'Show Your Heart' initiative, which encourages sharing photos after using the RevivR tool online.

Home / Health / Minute Delays Highlight CPR Urgency

Minute Delays Highlight CPR Urgency

Q: Why are EFL kick-offs delayed by one minute?

EFL kick-offs are delayed by one minute to highlight the critical importance of immediate action following a cardiac arrest and to promote CPR training.

6 Feb

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Summary

Cardiac arrest survivor Tom Lockyer urges CPR learning.
EFL kick-offs delayed one minute to stress urgency.
Campaign aims to train 500,000 fans in CPR by February.

Cardiac arrest survivor Tom Lockyer is advocating for widespread cardiopulmonary resuscitation (CPR) training. In a significant move, the English Football League (EFL) has delayed the kick-off of 36 matches by one minute this weekend to underscore the critical importance of immediate action following a cardiac arrest.

Lockyer, who experienced his heart stopping for nearly three minutes during a match, highlighted that survival chances decrease by 10% for every minute without CPR. This initiative is part of the 'Every Minute Matters' campaign, launched to increase CPR training accessibility. The campaign, in collaboration with the British Heart Foundation, aims to have trained 500,000 fans by the end of February.

Lockyer stresses that cardiac arrests can happen to anyone, at any time, and often occur at home, affecting loved ones. He urges individuals to learn CPR, emphasizing it as a selfless act to give others a fighting chance at life. The 'Show Your Heart' initiative encourages people to share photos online after using the free online RevivR tool.