Kylie Jenner's Viral Jelly Sparks Health Warnings

Kylie Jenner's recent promotion of Foodology's "Cutting Jelly" on TikTok has ignited a firestorm of controversy and medical warnings. The beauty mogul described the pomegranate-flavored supplement as a new staple for "digestion" and "debloating," aiming to curb snacking. However, beneath its viral appeal, the product contains Garcinia cambogia, an ingredient that has prompted serious health advisories.

Health agencies, including France's ANSES, have strongly advised against consuming supplements with Garcinia cambogia due to documented cases of acute hepatitis, some fatal. The U.S. FDA previously requested the withdrawal of Garcinia cambogia from a popular supplement range in 2009 following reports of significant organ damage.

Experts like Dr. Chethan Ramprasad dismiss claims of "carb-blocking" as marketing hype, explaining that the actual weight loss experienced is likely due to fiber, water, or laxative effects from sugar alcohols. This echoes past criticisms of the Kardashian-Jenner family for endorsing potentially harmful wellness products. The primary active ingredients are bulking agents, not metabolic enhancers, and the product can cause severe gastrointestinal distress, rendering it unsuitable for children, pregnant, or nursing individuals.

The trend raises ethical questions about celebrity endorsements of unregulated supplements, particularly given the impressionable nature of young followers. Consumers are urged to question the safety and efficacy of such products, moving beyond the hype to consider potential health risks.