Unlock Elderberry's Health Secrets: Cold Relief & More

Elderberries have become a significant market in the United States, with consumers spending $175 million on associated products in 2024. Historically used in traditional medicine, these berries are now recognized for their potential to alleviate cold and flu symptoms, owing to their rich antioxidant and vitamin C content.

While studies suggest a reduction in cold symptom duration and severity, medical professionals caution that elderberries do not cure illnesses but may offer symptomatic relief. The berries contain anthocyanins and flavonoids, beneficial compounds that support overall health, and are a source of vitamin C, which can shorten cold duration.

It is vital to note that elderberries are toxic when uncooked and can cause gastrointestinal distress. Proper cooking renders them safe for consumption in various forms, including jams, pies, and juices. Consumers considering elderberry supplements should consult a healthcare provider, as these products are not FDA-approved.