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Clay Ganesha Idols Rise in Popularity Despite Higher Costs
10 Sep
Summary
- Eco-friendly clay Ganesha idols are increasingly preferred in Vijayawada's residential communities.
- The number of Ganesh mandaps in the city has quadrupled in the last decade.
- Higher labor costs and skilled worker shortages significantly increase clay idol prices.
As Vinayaka Chavithi approaches, Vijayawada is experiencing a growing demand for eco-friendly clay Ganesha idols, particularly in apartment complexes and gated communities. The city has seen a significant rise in Ganesh mandaps, with installations quadrupling over the last decade to exceed 4,000. While plaster of Paris (PoP) idols remain popular for large roadside celebrations due to their lower cost, clay idols are becoming a preferred choice for private venues.
Idol makers note a considerable increase in demand for clay Ganeshas, with larger sizes now available. However, the price remains a significant barrier, with clay idols costing nearly twice as much as PoP ones. This price difference stems from the labor-intensive manufacturing process and a shortage of skilled artisans, leading to higher wages for workers brought from other states.
Despite the increased cost, environmentally conscious consumers are increasingly willing to invest in clay idols. The Andhra Pradesh Pollution Control Board actively promotes the use of clay idols, urging festival organizers to prioritize environmental considerations. This trend suggests a growing market for eco-friendly Ganeshas in residential settings, even as PoP idols likely continue to dominate public installations.
