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Amsterdam Bans Fossil Fuel and Meat Ads
7 Feb
Summary
- Amsterdam will ban fossil fuel and meat adverts.
- The ban includes fossil fuels and air travel.
- The ban starts on May 1, 2026.

Amsterdam is implementing a ban on climate-damaging advertisements, prohibiting fossil fuel and meat adverts in public spaces and on public transport. The new regulation, effective May 1, 2026, aims to combat climate disruption.
This initiative makes Amsterdam the first city globally to propose such a ban, following a trend that has seen other Dutch cities like Utrecht and The Hague enforce similar measures. The prohibition covers advertising for air travel, cruises, and petrol-powered cars.
Globally, France enacted a nationwide ban on fossil fuel advertising in 2022, with potential fines for non-compliance. Florence, Italy, is also set to become the first Italian city to ban fossil fuel advertising, targeting flights, cruises, and related vehicles.




