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Amazonian "Superfoods" Poised to Conquer Global Markets
16 Nov
Summary
- Exotic Amazonian fruits like cupuaçu, taperebá, and bacaba are rich in nutrients
- Brazil aims to promote these "superfoods" globally to tackle climate change and poverty
- Small companies are preserving and selling these fruits as powders to retain nutritional value
As of November 16, 2025, Brazil is making a bold push to introduce a range of exotic Amazonian "superfoods" to global markets. In a lab in Belém, machines are pulping fruits like cupuaçu, taperebá, and bacaba—which are rich in antioxidants, fiber, and fatty acids—with the aim of making them the next big thing in health-conscious cafes and social media feeds worldwide.
This initiative is part of Brazil's broader strategy to tackle climate change, protect the Amazon rainforest, and create sustainable economic opportunities for the nearly 30 million people living in the region. By promoting the commercial development of these nutrient-dense Amazonian ingredients, Brazil hopes to provide an alternative income source to activities like deforestation, while also preserving the forest's vital role in absorbing planet-warming carbon dioxide.
Small companies like Mahta are leading the charge, freeze-drying the fruits into powders to extend their shelf life and make them easier to transport and sell internationally. They emphasize the social and environmental benefits of their sourcing practices, paying fair prices to farmers who use sustainable farming methods.
