Home / Education / IIM Jammu Launches Future-Ready eBBA with Accenture
IIM Jammu Launches Future-Ready eBBA with Accenture
8 May
Summary
- IIM Jammu partners with Accenture for a new eBBA program.
- The four-year course integrates core management with tech skills.
- Nearly 60% of curriculum by IIM faculty, 40% by Accenture.
Indian Institute of Management Jammu has introduced a new four-year eBBA (honours) program. This initiative is a collaboration with the Accenture Centre of Advanced Studies (ACOAS) and aims to foster job readiness and industry alignment among students.
The eBBA program is designed to merge fundamental management principles with advanced, market-relevant technological skills. Students will gain expertise in areas such as cloud computing, data analytics, artificial intelligence, and AI business applications. The curriculum emphasizes experiential and problem-based learning to meet current industry demands.
Academically, 60 percent of the program's content will be delivered by IIM Jammu's faculty. The remaining 40 percent will be instructed by industry experts from ACOAS, ensuring a comprehensive learning experience. This structure bridges the gap between academic theory and practical industry expectations.
The program includes several features to enhance student employability, such as certifications, live industry projects, apprenticeships, and internships. Graduates will also receive alumni status from IIM Jammu. Admissions will follow government reservation policies, accepting scores from JIPMAT, SAT, JEE (Main), CUET, or an IIM Jammu-conducted test. The program is scheduled to commence on July 1.
