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Consumer Insights Firm NIQ Global Raises $1.05B in U.S. IPO
23 Jul
Summary
- NIQ Global raised $1.05 billion in its U.S. IPO, pricing 50 million shares at $21 each
- The company provides consumer insights to help brands and retailers refine their products and strategies
- NIQ Global is led by former TransUnion CEO Jim Peck and has about 23,000 clients, including Coca-Cola, Nestlé, and Sony

This week, consumer insights company NIQ Global raised $1.05 billion in its initial public offering in the United States. The company, backed by investment firms Advent International and KKR, priced 50 million shares at $21 each, valuing NIQ at $6.35 billion.
The successful IPO sets the stage for NIQ Global's debut on the New York Stock Exchange on Wednesday, amid a wave of recent public offerings that signal a revival in the market after a prolonged slowdown. NIQ provides insights into consumer shopping behavior to help brands and retailers refine their products and strategies, serving around 23,000 clients, including major names like Coca-Cola, Nestlé, and Sony.
The Chicago-based company is led by Jim Peck, the former CEO of credit information firm TransUnion. For the three months ended March 31, NIQ reported revenue of $965.9 million, a slight increase from the prior year, while its net loss narrowed to $73.7 million from $173.9 million a year earlier. Proceeds from the IPO will be used to repay some debt and for general corporate purposes.