Amazon's Project Kuiper Scores Landmark Deal with JetBlue for In-Flight Wi-Fi

As of September 9th, 2025, Amazon's satellite internet venture, Project Kuiper, has scored a major victory by signing on its first airline customer, JetBlue Airways. Under the agreement, JetBlue plans to roll out Kuiper-powered in-flight Wi-Fi for its passengers starting in 2027.

This landmark deal not only brings commercial validation to Amazon's ambitious efforts to challenge SpaceX's Starlink, but it has also fueled a surge in AMZN stock. Investors are now expressing growing optimism about the long-term potential of Project Kuiper, which aims to provide high-speed, low-latency internet access from a network of satellites in low Earth orbit.

Headquartered in Seattle, Washington, Amazon is a leading technology and e-commerce conglomerate with a diverse portfolio spanning online retail, cloud computing, digital streaming, advertising, and artificial intelligence. With a market capitalization of around $2.5 trillion, the company is one of the world's most valuable publicly traded entities.

In the second quarter of 2025, Amazon reported strong financial results, including a 13% year-over-year increase in net sales to $167.7 billion and a sharp rise in operating income to $19.2 billion. The company's various business segments, such as North America, International, and Amazon Web Services, all contributed to the robust performance.