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Zebra Tech Soars: Q1 Beats Expectations!
8 Jun
Summary
- Zebra Technologies exceeded Q1 expectations with 14.3% net sales growth.
- Company raised 2026 guidance despite potential memory price increases.
- CEO highlights durable demand for innovative technology across all regions.

Zebra Technologies announced impressive first-quarter financial results, with net sales climbing 14.3% to $1.5 billion and net income reaching $135 million. These figures exceeded expectations, leading the company to raise its 2026 guidance. This positive outlook was achieved through a favorable product mix, successful deal accretion, and the Elo acquisition, effectively offsetting higher memory price challenges.
CEO Bill Burns attributed the strong performance to the sustained demand for Zebra's innovative technology and robust organic growth experienced across all geographic regions. The company, which designs hardware, software, and automation solutions for asset tracking and digitization, sees its technology deployed by frontline workers in critical sectors like retail, healthcare, manufacturing, and logistics.
Looking ahead to the second quarter, Zebra Technologies anticipates sales growth between 14% and 17%. The company's forward-looking guidance and solid first-quarter performance underscore its strategic positioning and operational effectiveness in dynamic market conditions. BNP Paribas reiterated its Outperform rating and raised its price target to $370.