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Xbox Price Hikes Hit Gamers Globally
25 Jun
Summary
- Xbox consoles will increase in price worldwide.
- Global components crisis drives up storage and memory costs.
- This follows similar price hikes by rival PlayStation and Apple.
Effective August 1, Xbox consoles will see a global price increase of up to $150. This adjustment is a direct consequence of a severe worldwide shortage of crucial electronic components, which has caused storage and memory costs to skyrocket.
Microsoft stated that the prices for console storage and memory have more than doubled, with further increases anticipated by the fall of 2027. The gaming sector has been disproportionately affected by this hardware supply chain crisis.
This development mirrors similar actions taken by competitors. Sony previously raised PlayStation 5 console prices in April, following an increase last August. Additionally, Apple recently increased prices for its iPad and MacBook models due to the escalating costs of memory and storage chips, largely driven by AI-related datacenter demand.
In related news, Xbox is reportedly planning significant layoffs next month, along with substantial cuts to marketing and other operational budgets.
