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Trump-Linked Firm Launches New Crypto Lending Platform
13 Jan
Summary
- World Liberty Financial introduced World Liberty Markets for digital asset lending.
- The platform supports USD1, WLFI, Ether, tokenized Bitcoin, USDC, and USDT.
- President Donald Trump is listed as 'co-founder emeritus' of the company.

World Liberty Financial, a crypto startup based in Miami, has introduced a new platform called World Liberty Markets. This innovative service allows users to directly lend and borrow various digital assets, expanding the utility of the company's stablecoin. The launch signifies a move to broaden cryptocurrency adoption and accessibility.
Debuting this week, World Liberty Markets will facilitate peer-to-peer transactions for a diverse selection of digital assets. The platform supports World Liberty Financial's native tokens, USD1 and WLFI, alongside popular cryptocurrencies such as Ether and tokenized Bitcoin. It also integrates with leading stablecoins, including USDC and USDT.
Notably, World Liberty Financial lists President Donald Trump as "co-founder emeritus," adding a unique dimension to its corporate identity. The introduction of World Liberty Markets is poised to enhance the ecosystem for digital asset trading and lending, catering to a growing user base interested in decentralized finance opportunities.




