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Workload Tripled, Salary Stagnant: India's New Norm?
12 Jun
Summary
- Marketing professional's workload tripled over two years without salary increase.
- Employee received a title change from associate to specialist instead of a raise.
- Companies sometimes use designation upgrades to avoid financial compensation.
An Indore marketing professional's workload tripled over two years without a salary revision, sparking significant online discussion about workplace compensation. Despite taking on responsibilities like demand generation, content creation, and SEO, his annual earnings remained under ₹7 lakh. When inquiring about a raise, he was informed of a designation change from marketing associate to specialist.
This title upgrade offered no financial benefit, a stark contrast to potentially higher earnings at startups in cities like Bengaluru. A professional shared this experience, arguing that some Indian companies use impressive job titles as a substitute for salary increases. Such designations do not assist with living expenses like rent or EMIs and come at no extra cost to employers, leading to calls for greater pay transparency and equitable compensation.
