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Tencent Music Sees Soaring Revenues and Expanding Partnerships in Q3 2025

Summary

  • Tencent Music's online music service revenues climbed 27.2% year-over-year
  • Music subscription revenues rose 17.2% to $632 million
  • Company hosted 14 sold-out G-Dragon concerts and launched new awards show
Tencent Music Sees Soaring Revenues and Expanding Partnerships in Q3 2025

In the third quarter of 2025, Tencent Music Entertainment Group, China's dominant online music and audio platform, reported impressive financial results. The company's online music service revenues climbed 27.2% year-over-year to RMB6.97 billion ($979 million) for the period ended September 30th.

Tencent Music's growth was fueled by increases across multiple revenue streams, including music subscriptions, offline performances, advertising services, and artist merchandise. Music subscription revenues rose 17.2% to $632 million, primarily driven by the expansion of the company's SVIP membership program. The company's total operating profit also increased by 26.4% year-over-year to $381 million.

Tencent Music continued to strengthen its position in the music streaming market through strategic partnerships and new content offerings. The company expanded its music catalog by collaborating with labels in South Korea and Japan, while also working with game developers to broaden its content. Additionally, Tencent Music hosted 14 sold-out G-Dragon concerts across Sydney, Melbourne, and Kuala Lumpur, drawing over 150,000 attendees. The company also launched the TMElive International Music Awards, featuring 22 artists and groups from China and other Asian countries, which attracted over 20,000 attendees across two days.

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Tencent Music, China's dominant online music and audio platform, reported strong third-quarter financial results in 2025, with online music service revenues climbing 27.2% year-over-year to RMB6.97 billion ($979 million).
Tencent Music expanded its music catalog through partnerships with labels in South Korea and Japan, while also collaborating with game developers to broaden its content. The company also hosted 14 sold-out G-Dragon concerts and launched the TMElive International Music Awards.
Tencent Music introduced a new ad-supported membership tier that attracted free-tier listeners and increased daily usage time. The company also launched artist-driven content, including digital albums and collectible NFC cards, to help drive SVIP subscription growth.

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