Tata Sierra's Comeback: The OG SUV Roars Back to Life

As of November 1st, 2025, the Tata Sierra, a legendary SUV that kickstarted the trend in India, is poised to make a grand comeback. The new Sierra will arrive with a modern design and a range of powertrain options, including petrol, diesel, and an all-electric variant, mirroring the strategy of other Tata Motors models.

The Sierra's return will undoubtedly stir up the compact SUV market, which is currently dominated by the Hyundai Creta. The Creta, a consistent top-seller, offers a variety of engine and transmission choices, as well as a comprehensive feature set. However, the new Sierra is expected to give the Creta a run for its money.

Additionally, the second-generation Kia Seltos, set to debut globally later this year, will likely hit Indian shores in the first quarter of 2026. While the Seltos is expected to retain its existing powertrain options, it may introduce a few new features to stay competitive.

Maruti Suzuki's recently launched Victoris, a sibling to the Toyota Hyryder, also poses a challenge to the Sierra. Both models share the same platform and powertrain options, including a 1.5-liter petrol and a 1.5-liter petrol-hybrid unit. The Victoris boasts several segment-first features, such as ADAS and a 10.25-inch virtual cluster.

As the Sierra prepares to make its comeback, the compact SUV segment in India is set to witness an exciting battle for market share. Tata Motors will need to carefully position the new Sierra to capitalize on its iconic status and appeal to modern consumers.