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Snapchat Bets on AI, Cuts 1,000 Jobs for Growth
15 Apr
Summary
- Snapchat lays off 16% of staff, impacting approximately 1,000 employees.
- Company aims for faster, efficient operations and profitable growth.
- AI advancements are a key factor, with AI writing 65% of new code.

Snapchat has announced a substantial workforce reduction, cutting 16% of its employees as part of a strategic organizational overhaul. This decision impacts roughly 1,000 individuals who will be notified today and receive severance, healthcare, and career support. The company's primary objective is to adopt a more agile and efficient operational model to achieve profitable growth.
CEO Evan Spiegel highlighted that months of reviewing priorities and focusing on long-term investments led to these changes. Snap anticipates annual expense reductions exceeding $500 million by the latter half of the current year. Rapid advancements in artificial intelligence have also played a crucial role, enabling smaller teams to enhance performance, with AI agents reportedly generating about 65% of the company's new code.
These layoffs align with a broader trend in the tech industry, as companies like HP, Amazon, Intel, Meta, and Microsoft have also announced job cuts this year. Snap recently entered a partnership with Perplexity, agreeing to pay $400 million over a year to integrate conversational AI search capabilities.