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Shein Marketplace Escapes French Ban Again
19 Mar
Summary
- Paris Court of Appeal rejected France's attempt to suspend Shein's marketplace.
- Previous ruling against government's request to suspend Shein marketplace in December.
- Shein must ensure adequate age verification for marketplace products.

A Paris Court of Appeal has rejected France's second attempt to suspend the online marketplace of Chinese e-commerce giant Shein. This decision, made on Thursday, upholds a previous ruling from December that also denied the government's request. The court specifically mandated that Shein must implement adequate age verification measures before selling any products on its marketplace.
This legal setback for the French government comes after its consumer watchdog discovered inappropriate items, such as sex dolls resembling children, being sold on Shein's platform. Shein, in response, announced it no longer sells adult products globally and is enhancing its seller and product controls to ensure a safe shopping experience for its French customers.
The company stated it has been in close dialogue with French and European authorities regarding its marketplace operations. Despite this legal win, Shein is likely to face continued government pressure in France. Officials have criticized Shein's low prices, suggesting they stem from an unfair competition loophole.




