Red Robin Hires CMO Scott Hudler to Drive Growth

Red Robin Gourmet Burgers has announced the appointment of Scott Hudler as its new Chief Marketing Officer, a role he officially transitions into starting September 8. Hudler succeeds Russ Klein, who had been serving as interim CMO since April 2025. This appointment marks a significant step in Red Robin's strategy to enhance brand connection and drive future growth.

Hudler brings a wealth of experience, encompassing over 25 years in the restaurant and retail sectors. His background includes a successful tenure as Senior Vice President and Chief Marketing Officer at Whataburger, where he was instrumental in shaping brand, marketing, and digital strategies. His career also features senior leadership roles with prominent brands such as Torchy's Tacos, DICK'S Sporting Goods, and Dunkin' Brands.

In his new capacity, Hudler will be responsible for Red Robin's brand strategy, advertising, digital marketing initiatives, loyalty programs, culinary innovation, and guest insights. Russ Klein will continue to support Hudler's transition in a consultative capacity through the end of 2026, ensuring a smooth handover of responsibilities. Hudler expressed excitement about strengthening the iconic brand and fostering guest loyalty.