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Panorama Invests in Vertical Storytelling Platform
22 Aug
Summary
- Panorama Studios has invested in Rocket Reels.
- Rocket Reels offers short-form stories in multiple languages.
- The platform has expanded to international markets like the US and UK.
Panorama Studios, under the leadership of Kumar Mangat Pathak and Abhishek Pathak, has made a strategic investment in Rocket Reels, a new vertical OTT platform. Kranti Shanbhag founded Rocket Reels with a focus on original short-form storytelling.
The platform features content across genres such as thriller, romance, crime, mystery, sci-fi, horror, and comedy. Its offerings are available in Hindi, Tamil, Telugu, Marathi, Bengali, and Gujarati.
Rocket Reels has successfully expanded its market presence beyond India, now serving audiences in the United States, United Kingdom, Canada, Australia, and the United Arab Emirates.
Panorama Studios expressed confidence in Rocket Reels' ability to connect with audiences through compelling stories, regardless of format. They highlighted Rocket Reels' understanding of evolving digital consumer habits and its commitment to quality storytelling.
Founder Kranti Shanbhag views the investment as a validation of Rocket Reels' vision. The partnership aims to provide the resources needed to produce more original content and broaden the platform's reach both domestically and internationally.
