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Nintendo Shares Plummet as Mario Games Missing
10 Jun
Summary
- Nintendo's stock dropped 7.5% on Wednesday.
- Key franchises like 'Super Mario' were absent.
- Switch 2 faces momentum challenge without new Mario title.

Nintendo's shares fell 7.5% on Wednesday, reacting to a recent Nintendo Direct presentation that notably excluded games from its most popular franchises, including 'Super Mario.' This omission has fueled investor concerns regarding the momentum of the company's Switch 2 gaming device.
The Switch 2, which launched last June with titles like 'Mario Kart World,' is now heading into the crucial holiday shopping season without a flagship 'Super Mario' game. Analysts highlight this as a significant commercial concern, potentially impacting sales.
Adding to market pressures, Nintendo recently increased Switch 2 prices. This move was attributed to a surge in memory chip costs, a factor that also poses a risk to sales given the consumer base's sensitivity to price changes.