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Meesho IPO Launch: Value E-commerce Bets on Bharat
3 Dec, 2025
Summary
- Meesho's IPO opens today with strong investor interest and a significant grey market premium.
- The e-commerce giant targets Tier-2 and Tier-3 India, capitalizing on the value purchase trend.
- Despite current losses, rapid user growth and operational efficiencies fuel optimism for profitability.

Meesho's Initial Public Offering (IPO) commenced today, marked by substantial investor enthusiasm and a promising grey market premium. The company, a dominant force in India's Tier-2 and Tier-3 markets, is well-positioned to benefit from the increasing consumer preference for value-driven purchases. This strategic focus on lower-ticket items and unbranded goods has fueled rapid expansion.




