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McDonald's Big Arch: Price Varies Wildly
22 Mar
Summary
- Big Arch burger price varies by nearly 74% across the U.S.
- Alaska is the most expensive state, averaging $10.32.
- CEO's viral video added to the burger's widespread attention.
McDonald's latest limited-time offering, the Big Arch burger, is attracting national attention due to substantial price variations across the United States. A survey of over 450 locations revealed a price difference of nearly 74%, with costs ranging from $7.46 in Columbia, South Carolina, to $12.99 in Lewiston, Maine.
State-level data highlights these disparities, with Alaska reporting the highest average price at $10.32, while Oklahoma averages $8.05. Washington, Hawaii, and Arizona also feature higher prices, often exceeding $10. These fluctuations are attributed to regional operational costs and McDonald's franchise pricing flexibility.
The Big Arch, featuring two quarter-pound patties and a total of 1,020 calories, was initially tested internationally in early 2024. Its U.S. launch on March 3 was preceded by widespread attention from a viral video of McDonald's CEO Chris Kempczinski attempting to eat the burger, which sparked a trend of similar executive-led videos.
McDonald's largest U.S. burger contains 53 grams of protein. A complete Big Arch Meal, including fries and a Coke, totals 1,610 calories, according to the company.
