What is the significance of Maruti Suzuki's 200th Nexa Studio opening?

The opening of the 200th Nexa Studio marks a milestone in Maruti Suzuki's strategy to expand its premium retail presence, making high-end car buying more accessible in semi-urban and emerging markets.

What is the future plan for the Nexa Studio network?

Maruti Suzuki aims to significantly grow its Nexa Studio network, with plans to establish 600 outlets by the end of FY2030-31.

What is the Nexa Studio format and where is it being rolled out?

The Nexa Studio format integrates sales, service, and spare parts, and it is being rolled out in non-urban geographies to cater to customers seeking a premium retail experience outside major metropolitan areas.

Home / Business and Economy / Maruti Suzuki Expands Premium Reach With 200 Nexa Studios

Maruti Suzuki Expands Premium Reach With 200 Nexa Studios

27 Feb

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Summary

Maruti Suzuki celebrates opening of its 200th Nexa Studio outlet.
The Nexa Studio format aims to bring premium car buying to smaller towns.
The company plans to expand Nexa Studios to 600 outlets by FY2031.

Maruti Suzuki Expands Premium Reach With 200 Nexa Studios

Maruti Suzuki India Limited has achieved a new milestone with the inauguration of its 200th Nexa Studio outlet. This expansion signifies a strategic move to broaden the accessibility of its premium car-buying experience, particularly in semi-urban and developing areas.

The Nexa network, launched in July 2015, aims to attract new-age customers with its distinctive retail and ownership approach. In FY2024-25, Nexa contributed nearly 30 percent to Maruti Suzuki's domestic sales, selling over 5.4 lakh vehicles.

The Nexa Studio format, introduced in August 2024, was specifically designed for non-urban geographies. These outlets integrate sales, service, and spare parts, providing a comprehensive ownership ecosystem. The company intends to scale up the Nexa Studio network to 600 outlets by the close of FY2030-31.

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