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Marriott Plans to Double Its Footprint in India
26 Nov
Summary
- Marriott aims to expand from 48 to 90 Indian cities.
- Over 150 hotels are in the pipeline for India.
- Expansion targets both major hubs and smaller cities.
Marriott International is poised for substantial expansion in India, planning to more than double its operational footprint from 48 to 90 cities. This ambitious strategy is fueled by India's rapidly growing economy and a large, increasingly affluent demographic eager for premium travel experiences.
The company has over 150 hotels in development across India, a move that mirrors the nation's growing infrastructure, including a significant increase in airports. Marriott's expansion strategy is not confined to major metropolises, as it also aims to establish a strong presence in smaller cities.
Drawing parallels to China's past growth trajectory, Marriott views India as a market with immense potential. This expansion is further supported by local partnerships, such as collaborations with HDFC Bank and Flipkart, solidifying its commitment to the region.
