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Leo Digital Powers Olectra's Green Drive
9 May
Summary
- Leo Digital appointed for Olectra's digital mandate.
- Partnership aims to enhance Olectra's market leadership.
- Shared vision to accelerate India's clean mobility.
Bangalore-based Leo Digital, a division of NxG World, has been appointed as the digital partner for Olectra Greentech Limited. Olectra is a prominent Indian company focused on electric mobility and clean transportation solutions, particularly electric buses.
This strategic alliance signifies Leo Digital's expansion into the sustainability and electrification sectors. The agency will spearhead Olectra's digital strategy, communications, and online presence to bolster its market leadership and stakeholder engagement.
Both entities share a commitment to advancing India's clean mobility agenda. Leo Digital's expertise in digital strategy and storytelling will complement Olectra's vision for a sustainable transportation future.
The collaboration will concentrate on developing an integrated digital ecosystem, encompassing brand strategy, community management, and market campaigns, thereby reinforcing Olectra's status as a category leader.
