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Kroger Taps E-commerce Vet for Top Role
13 Aug
Summary
- Nate Faust joins Kroger as chief e-commerce officer on Sept. 1.
- Faust brings experience from Jet.com and Walmart's e-commerce.
- Kroger's online sales show double-digit growth, now profitable.
Kroger has named Nate Faust to the newly created position of executive vice president and chief e-commerce officer, beginning September 1. Faust's extensive background in e-commerce includes co-founding Jet.com and serving in leadership at Walmart's online supply chain. His recruitment signifies Kroger's ongoing strategy of bringing in external talent for key executive roles, following the recent appointment of Walmart veteran Greg Foran as CEO.
This hiring comes as Kroger focuses on bolstering its e-commerce capabilities, a crucial component of its business improvement plan. While other areas like pharmacy sales have faced challenges, Kroger's online sales have experienced robust double-digit growth and recently turned profitable for the first time. This online expansion is vital for the company's high-margin retail media business.
