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Prices Surge: Shoppers Feel the 25% Pinch
5 Jan
Summary
- Consumer prices have risen 25.1% over the last five years.
- Lower-income Americans face destabilizing price increases.
- Consumer confidence fell for the fifth straight month in December.

Consumer prices across the United States have seen a substantial increase of 25.1% over the last five years, significantly impacting shoppers' budgets. The Bureau of Labor Statistics tracks an extensive basket of goods, revealing that items costing $100 a year ago now cost $102.70, a trend that has persisted after previous years of high inflation. This persistent price hike is starkly contrasted with a mere 10% increase observed between 2015 and 2020.
The economic effects of this inflation are not uniform. Middle and high-income earners have generally seen their wages keep pace, allowing them to absorb higher costs. However, for lower-income Americans and hourly workers, these price increases are proving destabilizing, leading to a growing divide in economic well-being. This disparity is reflected in declining consumer confidence, which fell for the fifth consecutive month in December 2025.
Analysts suggest that elevated prices are likely to persist, even if inflation cools. The Federal Reserve's efforts to manage inflation through interest rate adjustments are complicated by the dual goals of price stability and job market support. Some market watchers believe the Federal Reserve's effective inflation target may have implicitly shifted higher, meaning a return to pre-inflation price levels is improbable for consumers already facing stretched budgets.




