Home / Business and Economy / iHeartMedia Elevates Ann Marie Licata to CEO of Multiplatform Group
iHeartMedia Elevates Ann Marie Licata to CEO of Multiplatform Group
3 Apr
Summary
- Ann Marie Licata now leads iHeart's largest operating segment.
- The multiplatform group encompasses broadcast radio stations and live events.
- Bernie Weiss promoted to oversee 160 markets as markets group president.
iHeartMedia has announced a significant leadership change, appointing Ann Marie Licata as the CEO of its multiplatform group. This segment represents iHeartMedia's largest operating unit and oversees a vast array of the company's assets.
The multiplatform group's extensive portfolio includes the iHeartMedia markets group, which manages over 860 local broadcast radio stations. It also encompasses iHeart live events and sponsorships, the radio networks businesses like Premiere and TTWN, enterprise business development, and data targeting products for broadcast radio.
Under this new structure, Julie Donohue, president of the enterprise development group, and Julie Talbott, president of Premiere Networks, will report directly to Licata. This move is intended to foster innovation and growth within iHeartMedia's most substantial operational segment.
In a related development, Bernie Weiss has been promoted to president of the markets group. He will be responsible for the operations across iHeartMedia's 160 markets, stepping into the role after previously serving as COO of the markets group. This reinforces the company's focus on strengthening its local market presence.
