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Ashley Prokos Joins HHC for Global Expansion
14 Aug
Summary
- Houston TX Hot Chicken appointed Ashley Prokos as Senior Director of Franchise Sales.
- HHC has expanded to multiple US states and is entering the UK market.
- The fast-growing brand is backed by private equity firm Savory Fund.
Houston TX Hot Chicken (HHC), a rapidly expanding fast-casual restaurant known for its spicy fried chicken, has named Ashley Prokos as its Senior Director of Franchise Sales. Prokos brings over a decade of franchise development experience to her new role, where she will spearhead HHC's strategy for identifying and recruiting franchise partners.
The brand, established in 2021, has achieved significant growth, with locations across numerous U.S. states and a substantial social media following. HHC has also announced its first international expansion into the United Kingdom through a partnership with PizzaExpress.
This strategic growth initiative is bolstered by Savory Fund, a private equity firm that invested in HHC in 2023. Prokos's appointment aims to accelerate HHC's expansion by securing suitable franchise partners who align with the brand's values and operational standards.
