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GPU Prices Skyrocket: Get Ready for More Hikes!
31 Jul
Summary
- Nvidia and AMD may significantly increase GPU prices soon.
- Memory costs driven by AI demand are impacting graphics cards.
- Future GPU refreshes are uncertain due to escalating prices.
Graphics card prices are poised for further increases, with reports suggesting both Nvidia and AMD are considering hiking prices on their available GPUs. This potential escalation impacts not only current models but also future technologies, as memory costs, particularly for GDDR7 and GDDR6, are on the rise. The primary driver for these increased memory prices is the substantial demand from AI hyperscalers, a trend that manufacturers like Nvidia and AMD are simultaneously feeding and struggling to contend with.
AMD had previously aimed to offer more affordable options compared to Nvidia's high-end RTX 50-series, but even they are not immune to the memory crunch. Rumors suggest AMD delayed its price adjustments until Nvidia made similar moves. The consequences of these rising costs are already visible, with GPUs like the RTX 5070 Ti seeing significant price increases since their launch. The future of mid-generation GPU refreshes, such as Nvidia's RTX 50-series 'Super' cards, remains uncertain, with potential releases delayed to 2027 due to these economic pressures.
