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US Tariffs Hit French Luxury Exports
7 Feb
Summary
- French champagne and perfume exports to the US declined last year.
- Shipments of wine fell 39% in the final quarter of 2025.
- Spirits exports dropped 47%, and cosmetics decreased 25%.
US consumers' demand for French luxury items like champagne and perfume significantly decreased in the past year. This downturn is attributed to Donald Trump's tariffs and a weaker US dollar.
Data from the French customs office reveals a sharp decline in exports during the final quarter of 2025. Wine shipments to the US dropped by 39%, spirits by 47%, and perfumes and cosmetics by 25%. These goods originating from the EU now face an additional 15% levy.
This trend has affected major luxury corporations, including LVMH, the owner of renowned brands such as Moët & Chandon and Dom Perignon. The company announced last month that its wine and spirit sales experienced a 5% decrease throughout 2025, reflecting the broader market challenges.
