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Discovery Global Outlines Vision for 2026/27 Upfront at Madison Square Garden
27 Oct
Summary
- Discovery Global to host inaugural upfront presentation on May 13, 2026
- Presentation will spotlight key leadership and highlight networks like CNN, HBO, and Discovery+
- Company committed to "deepening connections" and delivering "innovative, data-driven solutions"
On May 13, 2026, Discovery Global will host its inaugural upfront presentation to advertisers at The Theater at Madison Square Garden. This event marks a significant milestone for the company, which recently split from Warner Bros. in April 2026.
During the upfront, Discovery Global plans to spotlight its key leadership and outline its strategic vision for the 2026/27 season. The presentation will feature a diverse lineup of networks, including Adult Swim, Bleacher Report, CNN, Discovery, Food Network, HBO, HGTV, Investigation Discovery (ID), Magnolia, OWN, TBS, TLC, and TNT Sports. Additionally, the company will showcase its streaming services, HBO Max and Discovery+, as well as the offerings from Warner Bros. Television, Warner Bros. Motion Picture Group, and DC Studios.
In a statement, Discovery Global CEO Gunnar Wiedenfels emphasized the company's commitment to "deepening connections between people and the world around them" through "bold storytelling and engaging stories." He also promised to deliver "innovative, data-driven solutions" to help brands meaningfully engage with the company's global audience.
WBD U.S. ad sales president and head of platform monetization, Bobby Voltaggio, echoed these sentiments, stating that the 2026 Upfront will mark a "bold new chapter" for Discovery Global and Warner Bros., where "strategic vision meets brand leadership across Sports, News, Entertainment, and Streaming."
