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Coors Whiskey Wins Gold, Proves Malting Prowess
19 Jun
Summary
- Coors' new malt whiskey received a 98 score and Gold Outstanding.
- The limited release features 1,200 bottles for Father's Day.
- Whiskey is built on Coors' proprietary and Colorado malt.
Coors Whiskey Co. has launched its Blended American Malt Whiskey, a limited release celebrated with high honors. This expression secured a 98 score and Gold Outstanding at the 2026 International Wine & Spirits Awards, alongside Double Platinum at the 2026 ASCOT Awards for taste and label design. The whiskey, bottled at 110.5 proof, is blended from 8-year-old spirits and features tasting notes of plum, pear, and charred oak.
The launch signifies a strategic focus on Molson Coors' extensive malting heritage, dating back to 1878. This foundational strength in malting grain provides a distinct advantage for the company's spirits venture. The current distribution is limited to 1,200 individually numbered bottles, exclusively available for Father's Day in Colorado and Illinois.
This move represents a course correction for Molson Coors' spirits ambitions, which have seen uneven results previously. By rooting this whiskey in its core competency of malting, Coors aims for a more sustainable and successful entry into the whiskey market, potentially enabling them to offer a complete 'boilermaker' experience.
