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Is John Ternus the Future of Apple?
23 Jan
Summary
- John Ternus' role expanded to include design within hardware engineering.
- He is seen as a potential pragmatic successor to Tim Cook.
- Ternus previously suggested adding a laser to high-end iPhones.

John Ternus, Apple's current head of hardware engineering, has recently seen his responsibilities broadened to include design within his unit. This strategic expansion is interpreted as a significant step in positioning him as a potential successor to CEO Tim Cook.
Ternus is now in a role that allows him to oversee both hardware and software aspects of Apple's products. This provides an opportunity to gauge his leadership direction and public reception. His approach is described as pragmatic, focusing on incremental improvements and profitability, a contrast to Steve Jobs' emphasis on groundbreaking innovation.
While this expanded role suggests a pathway to the CEO position, it is not a definitive guarantee. Past leaders in similar design-focused roles have departed Apple. The succession remains an open question as Apple navigates its future product strategy.




